“I sound my barbaric YAWP over the rooftops of the world.” ― Walt Whitman.​

WORK

STRATEGY, WORKSHOP FACILITATION & TRAINING

YAWP provides a series of services based on tools assembled over several years of experience in the field.

 

TOOLS' BROCHURES

CREATIVE WORKSHOPS

A series of tailor made creative sessions to help teams and marketers to further develop ideas and solve problems.

Innovation workshop, Creative technology, Concept writing, Insight development, Brand architecture, War Game, Promotions development.

 
 

IMC SESSIONS

 

Highly practical marketing classes with a “hands-on” approach for the most relevant Integrated Marketing Communication (IMC) problems: Path to Purchase, Defining Brand Task, Communication Brief, Judging Communication, Channel Planning.

Thammasat Faculty of of Economics (2012-2015)

Chulalongkorn Mass Communication Arts (since 2015) 

DIGITAL AND COMMUNICATION STRATEGIES

 

With more than 15 years experience in marketing and planning, we work now as free lancers for communication and digital strategies on a number of different accounts and different categories from luxury cars with Mercedes-Benz to FMCG products for a number of Unilever brands.

 

DISCLAIMER: above case studies have been developed as part of previous collaboration with creatove agencies.