Hi everyone, I'm writing this post in order to recap what we have done so far and post the slides I have commented over the past few weeks, before the mid term exam. So, where are we? We started talking about the big picture and framing the role of communication within it. We discussed about the role of communication in influencing behaviours. But in order to be effective at it, communication must start from the understanding of the behaviours. For this purpose we studied abo